Mobile payment (m-banking)

Improved performance can come from reduced management costs and increased revenues. Instant and secure mobile payment reduces the risk of non-collection for store owners. In addition, several telephone payment and money transfer services have emerged in SSA, such as those of Kenya’s M-Pesa, Senegal’s Wari and Orange Money, which have developed in contexts of low banking penetration.

This development of mobile payment has enabled an entrepreneurial ecosystem that favours this method of payment. For example, Jumia (a Nigerian company with operations in Nigeria, Morocco, South Africa and Morocco) offers online sales of general consumer items and authorises mobile payment on delivery or order.